# AI Website Chatbot: features, integrations, and pricing

> Canonical: https://dialzara.com/solutions/website-chatbot  
> Summary: An embeddable chat widget that answers questions, qualifies leads, and books appointments 24/7.

## Overview

An AI website chatbot is an embeddable chat widget trained on your business context that speaks in your voice. Unlike button-based bots, it answers open questions and books appointments directly inside the chat. It installs with one line of JavaScript and shares the same knowledge base as your other Dialzara agents.

> **Category:** AI Chat for Your Website

## Who it's for

- Websites that want 24/7 visitor support
- Businesses capturing and qualifying web leads
- Teams that already run a Dialzara voice or SMS agent

## What it does

- **Reusable business context:** Shares FAQs and policies with your AI receptionist and SMS agent.
- **Books appointments in-chat:** Proposes times and confirms inside the chat window.
- **One-line install:** A JavaScript snippet works on WordPress, Shopify, Webflow, and more.
- **Multilingual (10+ languages):** Automatically detects and replies in the visitor's language.
- **Lead qualification & handoff:** Captures info and hands off via email, SMS, or a voice call.
- **Topic guardrails:** Restricts the bot to specific topics to avoid hallucinations.
- **CRM + webhook sync:** Conversation and lead data flow to your CRM.
- **Unlimited sessions:** The standalone plan includes unlimited sessions.

## How it works

1. **Train the knowledge base:** Upload FAQs and policies once for all agents. _(5 min)_
2. **Brand the widget:** Pick color, position, and persona. _(2 min)_
3. **Paste the embed snippet:** Drop one line of JavaScript before the closing body tag. _(3 min)_

## Integrations

- Google Calendar
- Outlook
- WordPress
- Shopify
- Webflow
- Squarespace
- CRM
- Zapier
- Make
- Webhooks

## Pricing

- **Starting price:** $39/month
- **Model:** Standalone subscription, or free with any voice plan
- **Notes:** Free with any voice plan for the first 100 sessions, then $0.15 each.

## Related solutions

- [AI Receptionist](https://dialzara.com/solutions/ai-receptionist)
- [AI SMS Agent](https://dialzara.com/solutions/sms-agent)

## Frequently asked questions

### What is the Dialzara AI website chatbot?

It's an embeddable chat widget for your website, trained on your business context. As of 2026, the chatbot can answer product questions, qualify leads, book appointments, and hand off to a human.

### How much does the AI website chatbot cost?

$39/month standalone with unlimited sessions, or bundled free with any inbound voice plan (100 sessions/month included on bundled plans). Additional sessions on the bundled tier are $0.15 each. There is no contract and you can cancel anytime.

### How is this different from the free chatbot included on every plan?

Every Dialzara voice plan includes a basic chat widget for lead capture. The standalone $39/month chatbot adds advanced features — unlimited sessions, deep knowledge-base training, lead qualification, calendar booking, multilingual responses, and CRM integrations — making it suitable for businesses that don't take phone calls.

### How do I install the chatbot on my website?

Copy one line of JavaScript from the dashboard and paste it before the closing </body> tag on your site. No code changes, no plugins. The widget appears within seconds and inherits your brand colors automatically. WordPress, Shopify, Webflow, Squarespace, and custom sites are all supported.

### Can the chatbot book appointments?

Yes. The chatbot checks live calendar availability from Google or Outlook, proposes time slots, and confirms the booking inside the chat. The appointment is added to your calendar automatically and an SMS or email confirmation is sent to the visitor.

### Can the chatbot use the same business context as my AI receptionist?

Yes. Your AI receptionist, AI SMS agent, and AI website chatbot can be configured from the same business context inside one Dialzara account, so you manage FAQs, hours, and policies in one place instead of stitching together separate chat tools.

### What languages does the chatbot support?

10+ languages with automatic language detection — including English, Spanish, French, German, Portuguese, Italian, Dutch, Chinese, Japanese, and Korean. The chatbot replies in whichever language the visitor types in, without any menu or toggle.

### Can I customize the look and behavior?

Yes. You can set the widget color, position, welcome message, and persona name. You can also restrict topics, define escalation rules to a human, and turn the widget off on specific URLs. All changes apply instantly without re-embedding the script.